Non-Alcoholic Beer News
Heineken, the world’s second-biggest beer giant, beat expectations with its Q4 2019 earnings on Wednesday, driven by an 8.3% sales surge for the core Heineken brand. That was the best single-year growth the Heineken brand has seen in a decade. And the biggest gainer was Heineken’s (HEINY) portfolio of non-alcoholic beers, which saw double-digit sales growth. Heineken’s global “no alcohol” portfolio includes Heineken 0.0, Affligem 0.0, Amstel Radler 0.0, and Cruzcampo 0.0. The industry rule for the “non-alcohol” label is 0.5% alcohol by volume (ABV), and 0.51% to 3.5% ABV for “low alcohol.”

Non-Alcoholic Beer Opportunities
Non-Alcoholic Beer - Sales Inspiration and tools
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